This blog from Associated Bodywork & Massage Professionals’ series “Advice from the Pros” features Felicia Brown.
One of the tips Felicia offers is the importance of realizing that marketing your massage business is a must. In fact, in Felicia’s opinion, it’s your first job. As she says in the blog, “It doesn’t matter how many techniques you know; if you have an empty table and are unable to reach the people who need and want what you offer, you cannot succeed.”
Building a business is not an overnight process, and you have several other things you need to be doing as a massage therapist, including:
- prioritizing your health and self-care
- continually working to offer the best massage service possible to your clients
- keeping abreast of recent developments in the field
- maintaining your continuing education plan and adding to your list of modalities
Not to mention you have a life that might include family, friends, and other social activities. It’s a lot! Take it one step at a time, and remind yourself you’re only human. (And try to fit naps in whenever you can.)
Find out other tips for managing your massage business and your life in the blog.
Image courtesy of: fotografia_cnj
“Our Advice From the Pros series of blog posts will highlight one of the leaders in the massage and bodywork field once a week. Felicia Brown is our featured expert this week. Brown, author of Creating Lifetime Clients (Spalutions, 2016) and Free & Easy Ways to Promote Your Massage, Spa & Wellness Business (CreateSpace Independent Publishing Platform, 2013), provides business and marketing coaching for massage professionals. A licensed massage therapist, she also owns a wellness spa in Greensboro, North Carolina.”